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Bristol Palin – Teen Pregnancy PSA

Posted on 14 May 2010 by Matt

The other day I asked if PSAs are or were ever effective. I’m still not sure I can answer that, but here is an ad that makes me think a relevant PSA can do good.

Minus the fact that they copied th E*Trade commercials, I think it gets the point across quite well. I think that the use of Palin just ads to the comedic factor. I’m sure this isn’t what they were going for, but it is one of the reason’s I think it might be an effective spot. I do question whether or not the intended target audience will understand the significance of who Bristol Palin is because I do not think they are interested enough in politics to be familiar with her or to see why she would be relevant.

Good spot either way and worth the laugh at the very least. Not that teen pregnancy is a laughing matter. Just want to make that clear.

Via AdRants

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PSA FAIL – Swimmer

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PSA FAIL

Posted on 11 May 2010 by Matt

I came across this PSA against marijuana usage and found it quite comical. The idea is that smoking marijuana waste potential. While I humbly disagree this is not my issue with the ad (nor do I want this to be the place to debate such topics). I take issue with the fact that they chose to show a swimmer as the one who must be wasting away.

Anit Marijuana PSA FAIL

I’m not sure who the genius that came up with this one was but they clearly forgot about that  a 14 time Olympic Gold medalist swimmer no doubt enjoys the occasional hit from a bong! Ignore the fact that the person they chose for this is not the skinniest person and that Phelps actually has a legit six-pack, why would they choose swimming after such a publicized scandal? You can file this one under the poorly thought out category.

Do PSAs even work anymore? Did they ever?

via TotalProSports

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