I was driving down I294 outside of Chicago last week and there was a very simple billboard for Lover’s Lane. It was a couple embracing on a plain white background with the Lover’s Lane logo. Below that there was some small text that I didn’t catch at first, but on second look (and trying to avoid any accidents) I see that the small text reads “February 14th.”
Alright, Valentine’s Day, Lover’s Lane; I get the connection. That’s all great, but it was May 4th. I guess they are just really getting their moneys worth… or being really lazy.